Designed specifically for the unique needs of indoor living, Ivory Coat Raw Health Indoor & Hairball Adult Dry Cat Food is a premium, vet-recommended diet that keeps your cat feeling lean, clean, and comfortable. By combining high-quality proteins with specialized fiber blends, this formula addresses the two most common indoor challenges: hairballs and weight management.
Advanced Hairball Control: Features the YuCell® fibre blend (including cellulose), which gently aids the passage of hair through the digestive tract, significantly reducing hairball formation.
Indoor Weight Management: Formulated with Beet Pulp and prebiotic fibres to promote a feeling of fullness, helping your cat maintain a healthy weight despite a less active indoor lifestyle.
Superior Protein Blend: Real Australian Chicken and freeze-dried raw lamb provide the high-quality protein necessary to maintain lean muscle mass.
Digestive & Litter Box Support: Includes NinjinFibre® (carrot fibre) to nurture healthy gut bacteria and Yucca extract to naturally help reduce fecal and litter box odors.
"Raw-Infused" Taste: The combination of crunchy, meat-injected kibble and 100% freeze-dried raw lamb pieces ensures a taste experience that is as nutritious as it is delicious.
Wholesome Nutrition: A complete, balanced, and Australian-made diet featuring a superfood blend (blueberries, kale, pumpkin) for total wellness.
Dehydrated Australian Poultry, Peas, Lentils, Australian Chicken Meat, Sweet Potato, Pea Protein, Chicken Fat, Chicken Digest, Freeze Dried Lamb, Cellulose Fibre, Carrot Fibre (NinjinFibre), Linseed, Canola Oil, Salmon Oil, Salt, Beet Pulp, Potassium Chloride, Choline Chloride, Chicory Root Inulin, Taurine, Methionine, Vitamins and Minerals, Superfood Blend (Tomato, Apple, Carrot, Pumpkin, Kale, Blueberries, Spinach, Cranberries), Natural Antioxidants, Yucca Schidigera Extract, Vitamin E.
Life Stage: Adult Cats (1+ years).
Primary Protein: Poultry and Lamb.
Format: Crunchy kibble with freeze-dried raw lamb pieces.
Key Benefits: Hairball management, weight maintenance, and odor control.
Origin: Australian-made.
Feeding: Always follow the feeding guidelines on the package. Because indoor cats may have different energy needs, monitor their weight and adjust portions accordingly in consultation with your vet.
Hydration: Always keep fresh, clean drinking water available. This is especially important for indoor cats to support kidney health and help move fiber through the digestive system.
Storage: Store the airtight bag in a cool, dry place away from direct sunlight to keep the raw lamb and natural ingredients at their best.